Job Marketing Manager @ WatchShop

Job description

• Leading of marketing department
• Setting and administering an annual marketing budget
• Implementing and optimizing the returns on investment of the Direct Marketing Campaigns.
• Working closely with the acquisition team as well as all support departments to boost the business results
• Develop and implement marketing strategies to maximize profits and market share while balancing customer satisfaction
• Developing the business of the company, through marketing strategies and sales initiatives
• Increase brand awareness and reach across the multiple channels
• Expanding the customer database
• Overseeing and driving online and offline marketing initiatives, integrating online and new media, email, print, PR, social media, digital strategy development, brand awareness, and drip marketing initiatives

Requirements

• Very good understanding of communication strategies and performance in digital marketing
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Experience in CRM tools, Marketing Automation, Social Media
• Experience in paid online marketing and common tools such as Google Ads, DV360, Facebook Business Manager
• You are familiar with A/B tests, creative optimization and have a basic knowledge about statistics
• Intraprenorial abilities: assume the goals, make the plan to achieve them and receive the reward established