Job Social Media & Digital Coordinator @ qpas

Main responsibilities:

• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Developing social media content plans that are consistent with the company’s brand identity and build meaningful connections and encourages community members to take action
• Using analytical tools such as Google Analytics and Facebook Insights to monitor and evaluate the company’s social media presence and performance
• Preparing monthly reports on social media marketing efforts.
• Set up and optimize company pages within each platform to increase the visibility of company’s social content
• Moderate all user-generated content in line with the moderation policy for each community & respond customer queries and complaints
• Create editorial calendars and syndication schedules
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
• Staying up to date on best practices and emerging trends in social media
• Collaborate with other departments (customer relations, sales etc.) to manage reputation, identify key players and coordinate actions; provides backup to customer support in emergency cases.
• Set-up and manage email campaigns using Contact Pigeon
• Update the homepage, meta tags & descriptions for new site categories
• Translates & adapts newly listed products’ site descriptions

Qualifications required:

• Bachelor’s Degree required
• 3+ years of relevant experience social media marketing or as a Digital Media Specialist
• Demonstrable social networking experience and social analytics tools knowledge
• Knowledge of digital marketing and good understanding of major marketing channels
• Appreciation of brand guidelines, including voice and style
• Good communication skills, multi-tasking, detail oriented, fast decision maker
• High energy level, positive thinking, efficiency and politeness
• Copywriting & Copyediting skills are a plus
• Advanced in English
• Computer literacy: advanced knowledge of MS Office

Other information:

• The recruitment process will be conducted through QPAS - Recruitment Company.
• Only eligible candidates will be contacted.