Role Summary
Our next Digital Analyst will be responsible for connecting and maintaining data sources, improving data quality for the client, analysis, and reporting.
The Digital Analyst is also responsible for providing insight into client performance and using these data sources to ensure that data-driven strategies are put in place to achieve an objective set by the client.
Requirements
- Three years or more of experience; bachelor’s degree in mathematics, engineering, marketing, or technical fields preferred – and/or candidates with experience in digital analytics, media, or marketing;
- Proven experience articulating analytics findings (written and in-person);
- Exceptional analytical ability and critical thinking skills;
- Good to advanced skill level with statistics and Excel (e. g. Xlookup, Index, Match and the mix of those, What’s the difference between a correlation and causality, create forecasts – not only linear, etc.)
- Experience with paid social, social listening, paid search and marketing automation is a plus;
- Good knowledge of HTML, CSS, JavaScript, jQuery, SQL, MySQL;
Responsibilities
- Create/propose new tracking strategies for different websites/applications based on stakeholder’s needs;
- Develop new ways of tracking traffic on websites through dynamic variables, HTML/Javascript tags, and variables;
- Create engagement events such as click to call, click to chat, time on page, scroll tracking, picture engagement, etc;
- Create custom reports per client interest or request and building data sources for clients who are only utilizing Google Products for digital marketing. (Data Studio Connectors, Google Analytics API usage, GTM JSON editing);
- Build and edit dashboards catered to the client’s objectives through blending data sources.
What jpard can offer you
You will work with passionate and professional people, in a close working environment delivering a wide range of solutions for global industry leaders.
Probably the best thing about working at jpard is being a part of a group of smart, self- driven people committed to carrying out their activities, with passion and accountability.
We offer competitive compensation, a flexible, friendly yet demanding work environment where you can grow and find your balance.
If you truly want to contribute, you care about your work and you are ready to take ownership, with jpard you can thrive, professionally and personally.