Among responsibilities will be:
- Defines together with MD and manages the brand and product communication strategy using a variety of online & offline media to increase brand awareness, product sales and market share
- Co-establishes and managing marketing budgets
- Manages product portfolio & set price positioning for new products
- Manages trade marketing projects & activities
- Plans and executes the new product launches
- Creates, execute, and manage marketing projects and campaigns for defined brand
- Prepares marketing presentations and other marketing material in order to best support the function
- Measuring and reporting on campaign performance and assessing KPIs and ROI
- Analyze sales data and make recommendations to sales department
- Supports sales dept. in preparing account-based marketing projects
- Increasing product sales and market share
- Measuring and reporting on campaign performance and assessing KPIs and ROI
- Overall responsibility for the assigned brand on Romanian market
- Co-create with MD the local marketing strategy
- Co-operate with HQ team to implement global strategy to local market
- Coordinates all marketing activities across assigned products and brand
- Collaborate with internal teams to create digital activities
- Brainstorm new and creative growth strategies
- Collaborate with agencies and other vendor partners
- Negotiate agencies’ fee
Skills to perform the job:
- Bachelor’s Degree in Marketing, Advertising, or related field
- 3+ years’ experience in marketing management (brand/product/digital/trade/category)
- Extensive and proven experience in planning digital marketing campaigns
- Proven project management skills
- Strong analytical ability – analyze data (sales, ROI, GM, marketing KPIs) etc
- Exceptional verbal and report presentation abilities
- Deep understanding of the business environment
- Passionate, creative thinker, problem solver & a good listener, able to respond to results and consumer /markets trends
- Team player with superb collaboration and communication skills.
- Strategic thinker able to identify long-term opportunities and trends
- Advanced English
- Excellent computer skills and proficiency in Microsoft Office suite (Word, Excel, PowerPoint).
Other information:
- The recruitment process will be conducted through QPAS — Recruitment Company.
- Only eligible candidates will be contacted.
Attention:
- By applying to this job, we are deemed to have your default consent to the processing of personal data by QPAS, pursuant to Regulation (EU) 2016/679.