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Details of the Role:

The Digital Marketing role will support the efforts of the eCommerce Sales team, recently created to focus on the Company's growing eCommerce accounts. The role will report to our eCommerce Sales Manager.

The Digital Marketer will focus on driving high-quality traffic across all current and future eCommerce channels with a focus on SEO, Social Media, Paid Traffic, Amazon Rankings, Google Ads, and our website ( This role will be responsible for the end-to-end planning and execution of digital marketing programs including performance monitoring and reporting.


  • Own all online marketing strategies and execution across all channels
  • Establish a range of automated marketing campaigns: creating, implementing, and evaluating marketing campaigns through digital channels to promote ecommerce products.
  • Create digital strategy to optimize lead generation
  • Create and optimize digital creative for media campaigns (email, social media, landing pages, and etc.)
  • Accelerate search engine marketing, online display ads, and retargeting efforts
  • Provide creative input and optimize email send for our businesses
  • Manage affiliate marketing programs supporting eCommerce channels
  • Boost organic visibility via SEO enhancements
  • Identify ROI-positive digital marketing opportunities and technology enhancements
  • Manage budget and report on campaign success with KPIs

Qualifications (Ideal Candidate):

  • Must have: experience with a proven track record of developing and implementing positive ROI digital campaigns for at least 2 years
  • Bachelor’s Degree
  • 2+ years experience in digital marketing
  • Data-driven with experience in analytics software such as Google Analytics
  • Experience with a wide variety of Digital Marketing activities including but not limited to: email testing & optimization, SEM, SEO, social media, affiliate marketing & retargeting
  • Driven, curious, and a willingness to self-teach in needed areas
  • Passionate about ecommerce, technology, and apparel industries


  • Apparel & Fashion
  • Retail
  • Wholesale

Employment Type:

  • - Full-time or Contract

Job Functions:

  • Marketing
  • General Business
  • Advertising
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