We are excited to start a new project in an ever-growing industry. We are even more excited about the possibility of working with you on launching and growing our innovative platform that will empower content creators from the adult industry to monetize their personal brand by bringing them and their followers together.
It would be awesome if you are an independent professional eager to dictate and implement the marketing strategy. Creativity and efficiency should go hand in hand in your approach and results should be the driver of each decision and will make us want to talk to you even more!
What we’d like you to do as an Online Marketing Specialist?
In our vision, the Online Marketing Specialist is responsible for creating and implementing impactful online advertising campaigns. You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. You will work closely with the management and all supporting teams (sales, development, etc.) as well as our content creators to launch effective campaigns.
Responsibilities
- Plan, design and execute all online advertising campaigns cross-channel and cross-platform: search (Google Search Network, Bing Network), display (Google Display Network, Facebook, Twitter, local networks), video and email marketing.
- Design and implement marketing strategy to align with business goals
- Manage campaign budgets and advise on recommended campaign optimizations
- Manage the company’s social media accounts and web presence
- Ensure campaign delivery, performance, and goals are being fulfilled
- Utilize analytics platforms to evaluate advertising performance and make recommendations to optimize spend and performance for continual improvement
- Daily implementation of paid search tactics including keyword research, ad copy writing and testing, bid management, budget allocations, and landing page analysis
- Analyze site traffic including click navigation, shopping patterns, and purchase conversion.
- Generating content for the website and social media
- Conducting research and analyzing data to identify and define audiences
- Evaluate and recommend new online marketing opportunities and technologies
Requirements
- 3+ years’ experience in a corporate or agency environment.
- Experience with pulling data and generating advanced reports
- High attention to detail, top-notch analytical skills and the ability to make data-driven decisions
- Flexibility and creative approach to problem solving
- Experience with affiliate marketing is a big plus
- Strong interpersonal skills with ability to work independently and collaboratively
- Demonstrated ability to set goals, meet deadlines, and successfully manage multiple assignments.
- Proficient in Excel, Google Analytics and similar analytical tools